Quick framework to answer what your favorite product is as a Product Designer

Whenever I’m tasked to answer what my favorite product is during interviews, I narrow down my thoughts to three key points.

1. Useful — Is the product useful and solving a key pain point?

2. Efficient — Is the product solving the issue quicker with less effort from the user

3. Innovation — Is the product solving the user’s problem in a new way that makes the user smarter

Quick Example:

What is your favorite product?

Answer: One of my favorite products is Grammarly.

What is Grammarly: Grammarly is an online typing assistant that reviews spelling, grammar, punctuation, clarity, engagement, and delivery mistakes in English language text, making use of artificial intelligence to identify and search for an appropriate replacement for the located error.

Why is it my favorite product

Grammarly is my favorite product because

1. Useful — Grammarly helps save a lot of time by providing its users with accurate and timely suggestions. This is done with the use of artificial intelligence to auto-complete, correct, and detect errors in tenses and sentences. Grammarly affords and recommends to me a rich and robust repository of vocabulary and sentences that I can use interchangeably during my writing.

At just a click of a button, I can upload my documents to Grammarly, and get instant feedback on different writing issues like punctuation, tone, passive voices, compound/complex sentences, and a host of others

2. Efficient — As an ardent user of Grammarly, I find it intriguing that at a single click I can correct and replace suggestions. Making use of Grammarly has saved me several hours of proofreading journals and articles and has allowed me to deliver error-free content to clients

3. Innovation -Grammarly has ad-ons that allow me to integrate into Google docs, Microsoft word, and even Google chrome. With this I can edit any document, using any of my desired text editors. With its use of machine learning algorithms, Grammarly’s predictions are more than 90% accurate, and its suggestions top notch.

The problem I face with Grammarly

One of the challenges I envisaged was that Grammarly does not have a feature that allows it to track my common errors like spelling, tenses, and writing proficiency.

I feel if there is a feature as such, it would help my grammar, spelling, and use of tenses. Also, Grammarly can be rewarded as there will be an increase in the open rate of the application, average user time spent by the user on the platform, and can also help increase the revenue by offering premium models and sessions

Hope this helps in your next interview

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